The Cash Couple

Your Warm Market, Who Do You Know?

11:43 AM, Monday, May 2, 2011 .. Posted in Techniques .. 0 comments .. Link

Most Network Marketers do not have a very successful approach when talking to their warm market.

Most people are not business minded. Most people do not want to join your business or buy your products and services. Most marketers go straight to the “would you please take a look at my business and tell me what you think?” or “I have a product that I would love for you to try.”

With a simple change in approach you can turn a lot of rejection into a lot of leads.

Here is how….

Use the “who do you know” approach. “Sally, who do you know that has a home based business?”

Another example, “Bob, who do you know that would like to make some extra money in their spare time?”

The reason this approach works so well is that there is no pressure. You didn’t ask them to see a presentation or try a product, you asked them if they knew anyone already in business or someone who wanted to make some extra money. One of three things will happen.

They might say, “off the top of my head, no one”. Later they might think of someone and tell you.

They might say they know someone trying to market so and so product. Explain you have a system that really helps marketers promote their company online. Get that persons name and contact information. Then contact them, let them know who pointed you their direction and talk about their business. Ask them if they know anyone who would be open to looking at a way to promote their business online.

The best result is when you ask “who do you know” They say “what about me?”

At every step, the question is “who do you know?”

When they give you a name or two, you ask those people “who do you know?” They give you a few names, on and on. If done correctly, you can gather an endless supply of Leads.  Enough people will say "what about me?" these are the people you want to show your business to.

Everyone knows someone you don’t.




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